Quicklizard goes public as part of major new expansion plans
Retailers with physical stores tend to get a little glossy-eyed when the conversation shifts to dynamic pricing. They question the cost-effectiveness of hiring enough staff members to change prices on thousands of items every day. The impracticality of it negates the promise of higher profits and increased revenues.
Pricing is one of those tasks that frequently gets left behind. Pricing managers or small business owners have been doing it their way for so long that they can’t imagine working any other way
Adopting a dynamic pricing model means selling products at different prices throughout the day. While the model can easily be applied to online stores that aren’t limited by physical properties, brick-and-mortar outlets are often hesitant to introduce dynamic pricing to their stores.